Wisepricer.com–Selling on Ebay has always been a simple process to set up, just a few clicks, a short description; Ebay will “help” you set the price, and “good to go”. In today’s hypercompetitive online marketplace, that approach just will not cut it anymore. Competing with top rated sellers and effectively managing eBay’s best match search can make it a difficult process indeed to become a successful eBay seller. Enter Wisepricers ebay Repricer. With a powerful set of features and tools built from the ground up and designed specifically for eBay, it can give you the edge you need to truly succeed on eBay.
March 19, 2013–One of the great assets of having an online store is the ability to potentially attract customers from literally anywhere in the world. In order to effectively reach “around the world”, your online store needs to be able to meet the specific needs of a large range of very different customers. Presta Shop provides a great solution. With over 300 features including the ability to set country specific “rules”, they can ensure that your reach is not limited by your online stores functionality. Match that with Wisepricers pricing intelligence solution and your store will truly be ready to take on the world.
For more information on how Wisepricer can help your business take on the world, please try our demo today.
March 12, 2013– WisePricer.com has finally arrived in Australia. The full-featured pricing engine that monitors, analyzes and reprices retail products in real-time is now available for Australian merchants looking to gain an edge on the competition. Try it today with a 30-trial and see if WisePricer is right for you.
Find out more about WisePricer in our Q & A with CEO, Arie Shpanya.
FeedVisor–What does Amazon’s senior management think about repricing tools? This is a curious question on a hot topic, which affects many Amazon sellers, whether they use such repricing tools or their competition do.
Does Amazon know about these services? Do they mind merchants using them? The topic was touched on briefly in an interview with Amazon Vice President Tom Taylor. We bring the relevant quote from the interview; for the rest of the interview, touching on mobile payments, same-day deliver and other topics, we recommend you read the full interview.
Under the header Amazon Repricing Tools, Mr. Taylor is quoted:
“[S]ome merchants use repricing tools on Amazon to help them optimize their margins and to help win the Amazon Buy Box for increased sales. When asked if he had any tips for Amazon sellers on using repricing tools from third-party vendors, Taylor said, ‘I don’t. But I can tell you, customers like lower prices.’
“Amazon is aware of a lot of different tools that third-parties use to help price, he said. ‘Customers like low prices, selection and convenience, so where we can help sellers get a good low price, we’re trying to provide tools both directly and through these different types of service providers to do that.’”
WisePricer.com–At first glance, pricing in the online market seems to be a bit of a chaotic jumble with almost constant fluctuations and variables. Taking a step back and looking at the big picture actually reveals some relatively predictable pricing patterns. When times are tough, many companies lower prices and as the economy improves, prices rise. Many companies also offer discounted pricing during economic “up” times in an attempt to boost their market share.
OK, so now we know what many companies do, how you actually capitalize on that? We need to examine why this pattern repeats before seeing how you can capitalize on this knowledge. When the economy is “down”, companies discount for two primary reasons.
1. They are afraid customers will leave if they do not lower prices
2. They feel that the competition is lowering prices, so they need to lower prices to remain competitive
These reasons are based on the fear of losing business; however there are also two important pieces of information that seem to be overlooked. Keeping these points in mind as you set your pricing can allow you to maximize your bottom line, regardless of the economic situation.